ROK Mobile Announces the World’s First Mobile Super-Plan, Instead of Data Plan, As Part of the #Vets2Vets Initiative

ROK Mobile’s Super-Plan includes Free 24/7 Telemedicine, Discount Pharmacy, Accidental Death Insurance, Burial and Cremation Insurance, Identity Theft Protection, Roadside Assistance and Legal Aid


LOS ANGELES, July 21, 2017 (GLOBE NEWSWIRE) — ROK Mobile announced today the launch of the first mobile Super-Plan to accompany the recently launched ‘Veterans Helping Veterans’ initiative. The ROK Mobile Super-Plan is aimed at current and former members of the U.S. Armed Forces and includes unlimited talk, text, 3.5 GB of data and a free ROK Life Benefits Package. For every two current or former U.S. Armed Forces members who sign up for service, ROK Mobile will donate free mobile service and ROK Life Benefits to a homeless veteran. 


This is part of ROK Mobile’s soon-to-launch national initiative #Vets2Vets, with the goal of providing free mobile service and ROK Life Benefits to every homeless veteran in the country. A percentage of the monthly fee will be deducted from the bill of every U.S. Service Member who subscribes and deposited directly into an account that will help sustain and expand the program. 


The ROK Mobile Super-Plan

  •      $49.00 Per Month
  •      Unlimited Talk, Text 
  •      3.5 GB of Data



  •      $100,000.00 in Accidental Death Insurance 
  •      $1,000,000.00 in Identity Theft Protection 
  •      $20,000.00 (up to) Burial and Cremation Insurance
  •      $1,000.00 Family Legal Service
  •      Family Roadside Assistance 
  •      Family Telemedicine (24/7)
  •      Discount Pharmacy Plan 


Jonathan Kendrick, ROK Mobile Co-Founder and Chair, commented, “John Paul and I call it ‘compassionate capitalism.’ ROK Mobile is a business with a cause; we believe people should expect more from their mobile phone providers. We couldn’t be prouder to offer these bundles to veterans and civilians. It is our social and moral responsibility to take care of the men and women who protect our liberties.”
About ROK Mobile
ROK Mobile was founded by seasoned business innovators John Paul DeJoria (John Paul Mitchell Systems, Patrón Tequila) and Jonathan Kendrick (British entrepreneur) as a lifestyle wireless company delivering social value added services with wireless plans. ROK Mobile believes consumers should expect more from a carrier, and its plans go beyond standard connectivity services of talk, text and data to include international calling, insurance and other value added services. For more information visit and follow us on Facebook and Twitter.


About Vets2Vets
Vets2Vets is a national, sustainable initiative created by ROK Mobile to bring free mobile service and veteran related benefits to every homeless veteran in the country. The pilot program launches in Los Angeles, CA in August 2017 and will provide free mobile service and veteran related benefits to every homeless veteran in the Greater Los Angeles Area. The sustainability of this program is derived from subscriber fees that will be deducted from the monthly bills of every new current or former U.S. Service Member that signs up for ROK Mobile, Vets2Vets Program (starts August 15th, 2017), and then deposited directly into a fund to help sustain and grow the program. 


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(646) 248-7676

PR/ Media Inquires:
Abigail Krasno
Account Director
1-800-PublicRelations, Inc. “1800pr”
(646) 248-7676

Nicole Liddy
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